As you know, there are several ways you can make a full-time income as an affiliate marketer. The key is getting the attention of the people who want whatever you’re selling. Some affiliates use pay-per-click marketing. Others use search engine optimization (SEO). In each case, there are affiliates who are making an
enormous amount of money. SEO is particularly powerful because you can grab the attention of people without spending a nickel. Below, we’ll give you 7 quick tips for unleashing your affiliate marketing potential with SEO.
Tip #1: Seed Your Title Tag
The search engines (Google, Yahoo and MSN) want to know what your page is about before they bump you to the top. One of first things they check is your page’s title tag. SEO is all about targeting keywords that people type into the search engines. Each of your pages should be targeting a specific keyword. Put that keyword in your title tag.
Tip #2: Use The Keyword On The Page
In the old days of SEO, you could place your keyword on your page hundreds of times and enjoy high rankings in the search engines. Those days are long gone. The engines are smarter. Today, Google slices your page into several components. They expect your main content to be in a certain area (typically, the center of your page). Put your keyword into that area.
Tip #3: Watch Your Outgoing Links
Think of the sites you’re linking to as your group of friends. There are some people you don’t want to be friends with, right? They have a bad reputation. The sites you link to are like the people you choose to be friends with. If Google sees your “dog training” site linking to a “gambling” or “adult” site, they won’t be impressed. In fact, if you link to sites like that, your search engine rankings could suffer.
Tip #4: Use A Sitemap
In order to get indexed, the search engine spiders need to be able to find your pages. Unless each of your pages enjoy incoming links from other sites, you’ll need to have a sitemap. Your sitemap is simply a page that contains links to every other page on your site. Help the spiders find your pages by creating a sitemap.
Tip #5: Related Incoming Links
One of the most powerful ways to achieve high rankings is to attract links from other themed sites. If you have a site about hair styles, a link from a makeup site will usually be more valuable than a link from a car site. Slowly build your incoming links from related, themed sites over time.
Tip #6: Create Good Content
This is one of the most overlooked SEO tips. The search engines love unique high-quality content. A couple of years ago, Google and the other engines had trouble identifying good content. Today, they can do so easily. Plus, good content attracts links from themed sites.
Tip #7: Do Keyword Research
We’ve saved the best for last. Remember, SEO is about knowing what other people are typing into Google, Yahoo and MSN. You need to identify those keywords. Once you do, you can begin targeting them. Use WordTracker (there’s a free version if you’re on a tight budget) to identify the keywords that others are using to find the products you’re promoting.
SEO For Affiliate Marketers
Millions of affiliates neglect SEO. They figure it’s too hard (or worse, boring). But, there are some affiliate marketers who are making hundreds of thousands of dollars each year by getting their pages ranked in the top positions of the search engines. Use the tips above as a launching pad. SEO techniques change quickly. Those who can’t keep up with the changes fall by the wayside. But, work a little smarter, keep your finger on the pulse of the search engines and you could build a substantial affiliate marketing business through SEO.
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