Affiliate Marketing During the Bad Economy

Obviously we’re going through an extremely bad period in our economy. The Stock Market is even looking so bad that many experts are starting to compare the crash of 1929 when talking about how bad it is now.

Well, the thing about the poor economy is that it eventually affects nearly everyone. Even if it’s not directly, most people suffer indirectly, as there is just less money being spent. When there’s less consumer spending it definitely impacts affiliate marketing, especially since many (most ?) marketers are earning their money by promoting products or services that could be considered ‘not essential.’ Those weight loss products, dating services or whatever else is popular, often times will be the first expenditures consumers will avoid when the financial times are bad.

If you’re like me and have decided that you will make it in affiliate marketing, and you aren’t going to let anything stop you, then read on.

You’ve probably heard of Jay Conrad Levison, especially since I mentioned him in the previous post :) . He’s a marketer that’s light years ahead of most. I included an accolade about Jay from Seth Godin in the previous post. Here’s another one from Entrepreneureneur Magazine.

“Jay is one of the foremost business marketing experts in the world.  No one knows how to use the weapons of the trade better than industry expert Jay Levinson.”
Entrepreneur magazine

The reason I mention Jay here is because of Guerrilla Marketing During Tough Times, it’s a product that’s offered through Nitro Affiliates, and is authored by Jay. This product has twelve chapters of valuable information and includes an action step in each chapter that you can do to actually make sure you get good, verifiable results from this course. There’s also some great freebies included to make the deal very attractive.

Also, I won’t buy ANY product ever again unless I know the seller is going to stand behind what they’re selling. I once bought a couple of scripts from one idiot and I didn’t check to make sure he would stand behind his products. Once I installed one of the scripts I saw that it was a script that could be downloaded from hundreds or thousands of sites around the Internet for FREE.

That means all products must have a money back guarantee.  Guerrilla Marketing During Tough Times has that guarantee, for 60 days. If you’re not satisfied with it, for any reason, you simply send an email stating that you want your money back, and you get it back…the entire purchase price. Plus you get to keep the bonuses.

P.S. If you’ve never heard of Guerrilla Marketing or don’t know what it means, it’s a phrase that was coined by Jay Levison in his 1984 book Guerrilla Marketing. In a nutshell, it’s just using unconventional methods to promote your business, products, services or whatever, to the potential customer when they’re not expecting it. Click here if you’d like to take a look at the first two chapters for free.

Focus on Your Objective (Niche)

As I was just updating one of my several Squidoo Lenses, I was thinking what all I should be adding some content to, and I got lost trying to remember all I have going.

If you’re just getting started, I think the best advice that I could give someone is this. Don’t try to get too much going at one time. That was my biggest mistake.

Every thing I saw that looked potentially promising, I would try to get into. Well, at least if it didn’t cost anything, or at least too much.

If I was starting new today, I would find a niche that I was interested in, and ideally knowledgeable on, and start from there, staying focused on that one niche/campaign.

You can always get into as many areas as you want, there’s just no need to rush things. If you have shared hosting, there’s nearly no limit to how many sites that you can have going.

Quality is much, much more important than quantity, and my bottom line proves it. I’ve finally realized that I have much more going than I need, but I have stopped adding to my list, and I’m now trying to update sites that have been setting nearly unattended.

Get an idea and focus on it until you get a good, hopefully profitable campaign going before moving to the next.

In a nutshell, I would start a blog, even using Blogger.com for a free option, add (and link) a few Squidoo Lenses to that niche (blog) topic/niche, maybe even a Hubpage or 3, and write several quality EzineArticles with appropriate links to the money site.

ClickBank has many good products to promote, but don’t limit yourself either. There’s usually many, many, many marketers promoting the top CB performers, so sign up with several affiliate networks also. There’s several affiliate networks listed in the sidebar on this site, and they’re free to join. Spend some time looking through the merchants that are offered via the networks that would fit in with your niche.

Even if you are promoting a single, ‘main’ product, there’s also usually many others that will fit in nicely with your campaign.

Making money online isn’t easy, and it requires a lot of work.

It’s easy to set up a quick blog, Lens or other sites. That was probably why I tried to do too many things at one time instead of focusing my efforts. It is, however, more difficult adding quality content often and having a site that will keep the viewers interested.

Wealthy Affiliate – Possibly the ONLY Help You’ll Ever Need to Make Money Online

If you’ve read many of the post on this site, you’ll see that anything I recommend, I do so from experience. I actually use the product or service, that includes actually spending my money.

For affiliate marketing training, I recommended Affiliate Classroom here before. I’m not saying now that I don’t think that AC does have a lot to offer, but I have found something much, much better. However, if you’re a complete beginner, or still fairly new and unexperienced, I’m sure Affiliate Classroom can offer you very much in your affiliate learning. I just know that the Wealthy Affiliate site would be a site that you’d want to stay with as long as you’re an affiliate.

After a couple of months or so with Affiliate Classroom, I personally thought maybe my time and money could be better spent elsewhere. Although I’ve not fell for a lot of the scams, I have spent quite a bit I wish I hadn’t. Affiliate Classroom wasn’t a big regret.

The owner of AC has a couple of other sites, AffSphere.com and PPCclassroom.com, that I’m still a member of. AffSphere.com is an article directory and it’s totally free. It’s a very good site also. PPCclassroom.com is a paid site for PPC training, obviously. I’ve learned a massive amount at PPCclassroom.com, and I’m sure I haven’t touched the surface yet. There’s also a very good user forum.

After becoming a paid member at WealthyAffiliate.com a few short hours ago, and having a look around the site, including the forum, and reading the huge amount of testimonials, I think I can honestly say that WA will be my only paid training/support/mentoring type membership from here on out. That includes PPC (Pay Per Click training and support.

Does that mean that I’ll go to WA and keep a blind eye to everything else ? Of course not. My theory is still that there’s plenty of information available for free on the Internet to get started in Affiliate Marketing, BUT, if you want to cut down on the headaches and get to making money in the shortest time possible, go to where the most knowledge and experience is…in one place.

I’ve known of the Wealthy Affiliate site since probably shortly after they came online. I considered joining several times, but finally took the leap of faith today, and I’m already glad I did. I look at it this way; if you’re serious about making money online, you can get hundreds, if not thousands of dollars per month from WA in the form of training material, videos, tools, recommendations, mentoring, whatever you could possibly want or need. Their SIte Rubix Website building software alone is a huge value, especially if you know nothing about building a Website. Of course you don’t HAVE TO have a website to make money online, but any marketer worth their weight will tell you it’s just about necessary…at least it’s easier and opens up more possibilities.

Sorry for the long post, but I really feel good about WA. I guess I’m really excited because after nearly a year of marketing online, I’ve finally started making some steady money. I’m currently laid off from my regular ‘day job’, and my goal is to not have to go back when I’m called…usually around the first of April. :) I think with the resources available at the Wealthy Affiliate site I can push forward enough to start making a full-time living from the Internet.

If you want to give WA a try, you can sign up for a month, grap anything and everything you can in the form of information and software tools, and then cancel…no questions asked. I doubt you will though, from all the testimonials, even those from people making hundreds of dollars a day, talk about staying on to be Wealthy Affiliate members for life.

I think that’s the ultimate recommendation.