Posts Tagged “ppc marketing”

If you've just started in PPC Marketing, or you'd like to get started, there's a new training site online. I've seen a few others, but the one that came highly recommended was out of my price range.

Well, this one is priced very reasonably at $29.97/month. I really can't imagine finding anything even remotely worth your time for less money. The PPC Classroom is headed by Anik Singal of 'Affiliate Classroom' fame, and also Amit Mehta, PPC guru extrodonaire.

I've signed up, and have been through the 9 PPC modules once. I do, however, want to go through everything again as I get time. There's quite a bit to commit to memory. It's good to know that all the information is available with a couple of clicks of the mouse.

One great thing about PPC Classroom is that it will always have new, fresh information, and not just a stagnant, static course. I thought I knew quite a bit about PPC Marketing, even though my first campaigns haven't been successful, but I learned so much that I never knew existed.

Amit's method for setting up an Adwords campaigns is great. Using Microsoft Excel and a macro that is downloadable from the site, he shows you how to get a massively sized campaign up and running in the shortest time possible. After looking at his way of doing things, I would imagine what can be done using his procedures, versus manually doing it, would literally save you weeks on a large campaign.

There's also some cool, free downloads on the site. Just one of the bouses was worth the first month's membership fee, for me anyway. It's a huge file of awesome graphics that you can use on your sites. There's checkmarks, arrows, contact us (email), guarantee seals, buy now and many more graphics, in various colors.

It work take a huge amount of time to create these, even if you had an original and just created all the different colors of each one. The zip file, if I remember correctly, was about 70megs., so that gives you an idea of how much is there.

There's also an addon that you can get, if you so desire. It's called the 'Niche Detective Club'. The following is directly from the PPC Classroom site.

  • 3-5 video tours of each niche - Amit holds your hand as he investigates each niche, finds products, and researches the marketplace.
  • 2 ready-to-use keyword lists for each niche - You'll get a starter list with selected high-volume keywords, plus a comprehensive list that contains a massive amount of keywords to bid on, expand, and test.
  • Niche analysis report on each niche - A convenient summary of our niche findings, showing you how we did the research, along with recommendations for how you can attack this niche immediately.
  • The 'Niche Detective Club' is priced at $19.97 per month, but it was free for a month when I signed up so I opted to check it out.

    I'm not sure exectly how useful it will be as I've yet to run a campaign using the information provided. I will say that everything is as promised, but even with 3 niches per month, if you get a large number of people picking the same campaign, with most of the same keywords, it could be even much more competitive than PPC normally is anyway. I would say it's worth checking out, for sure if it's still free when they're accepting new members. You'll just have to judge for yourself if it's something that will help you to produce income.

    In closing, I'd just like to say...if you're new to PPC Marketing, I don't see how you can do better for training than PPC Classroom. There is a monthly fee, but of course you can cancel at any time you wish. The way I look at it is if you're able to get a very successful campaign going using the information in the training, the realized profit could pay for many monthly membership fees, and much more.

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    If you're doing PPC advertising, this is probably the best news that you've had to date. KeywordSpy.com has a product that is second to none in the field of Pay Per Click marketing.

    Keywordspy

    There's quite a few reputable keyword research tools available. There's even some free ones that are pretty good, but Keyword Spy goes one step beyond helping you to come up with some great keywords. It's lets you see what the competition is using for keywords also.

    Personally, I 'almost' feel like there could be an element of being slightly shady, but then I thought...this is done every single day in the business world. When an advertiser sees what's working for another company, you can bet that they're going to use the same tactics. It's just always been a bit different in the PPC world because your competitors keywords weren't normally accessible.

    I won't go into detail about the different options at KeywordSpy.com, except to say that they have a package for just tracking your competitions keyword, and also a 'Professional' package that includes research and tracking.

    Oh, they also have a free trial. It's been my experience that when a company believes in it's product enough to offer a free trial, they usually can do what they are offering...and this is awesome. I'm on my way to sign up now.

    After not having the best of results with my PPC endeavors, I can see that this is the product that's going to turn things around for me.

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    I remember my first few PPC campaigns. They were, for the most part complete failures. I say 'for the most part' because if you're learning then there's something good happening...and did I learn!!

    When I opened my Adwords, Adcenter and Yahoo accounts, I found some online vouchers from all three and got some 'free' money to start with. I did have to put up some of my own money of course, but what I was 'learning' with, for the most part, was not out of my pocket. The downside to this was I didn't really study

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    A Beginner's Action Guide To PPC Advertising

    Pay-per-click (PPC) advertising can be an exciting, tumultuous and incredibly-profitable strategy of promoting affiliate products. But, the landscape is filled with potential landmines. For every affiliate

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